Origin is set to trial cutting edge new technology that will help put customers back in the driver’s seat when it comes to their household energy use and costs.

In collaboration with California-based tech start-up Bidgely, Origin will shortly begin trialing the new solution with 5,000 customers in Victoria, providing them with a rare insight into where energy is being used in their household.

This is one of the first projects being run out of O hub – a new office in Melbourne where Origin people are co-located with Australian tech start-ups, which is dedicated to rapidly prototyping, developing and trialing new customer solutions.  

“It’s very hard to do anything about your rising energy bill if you can’t see where you are using energy in the first place,” said Tony Lucas, Origin Executive General Manager, Future Energy.

“We are really excited to be trialing this new technology with our customers because it will provide them with more information about their energy use than ever before, and this can help them control their energy costs.”

How it works

Bidgely’s world-leading solution uses disaggregation technology to analyse data from an electricity smart meter and provide an estimated breakdown of a household’s energy use into different appliance categories.

The data from the smart meter is combined with weather data and statistical analysis to present the customer with personalised alerts at different points during their billing cycle.

The alerts can break-down household energy into multiple categories including – always on, heating, cooling, lighting, refrigeration, laundry, cooking, and entertainment plus (if applicable) water heater and pool pump.

Households will also be able to compare their energy use to previous periods and they will receive helpful tips on how they may be able to adjust their energy use and save money.

“Until now, it’s been difficult to provide customers with information about what may be contributing to their energy bill, as the technology was costly,” added Mr Lucas. “Bidgely’s solution is simple, intuitive and just the start of the energy revolution that will change the way customers interact with energy in the home.”

The partnership with Bidgely is the latest in a series of small, but important, investments by Origin which aim to anticipate and respond to changing customer demands, including:

  • O hub – an Origin team located offsite in a collaborative work-space with other Australian start-ups dedicated to rapidly prototyping and trialing new customer solutions.
  • Co-founding Free Electrons – a global accelerator bringing together eight forward-thinking utilities and 12 leading start-ups in renewables, smart grids, electric vehicles and home energy management.
  • Principal Sponsor of EnergyLab – the new home for clean energy innovation and Australian Energy technology start ups, which is located at the University of Technology, Sydney.
  • Establishing a presence in Palo Alto, California – helping facilitate our access to the vibrant Silicon Valley start up community

Abhay Gupta, CEO of Bidgely said, “Progressive utilities understand the value of disaggregating load data, and Origin joins a growing group of utilities that are taking this technology mainstream.

“Especially when it comes to energy retailers, the pressure to keep customers happy and retain their loyalty is paramount. Disaggregation provides retailers a way to differentiate in competitive markets while also helping them achieve their energy efficiency and customer engagement goals.”

About Bidgely

Bidgely is transforming the way utility customers use energy. By combining the power of SaaS-based analytics with omni-channel interactions, Bidgely provides personalized and actionable insights that help customers save energy and enable utilities to build enduring customer relationships. The company works with utilities serving residential customers worldwide. For more information, please visit www.bidgely.com or the Bidgely blog.


Stuart Osbourne
Media Manager
Ph: +61 3 9652 5781
Mobile: +61 427 586 401
Christine Bennett for Bidgely